Do you know how to prepare an exquisite turkey dinner on a shoestring? Execute a perfect rugby tackle? Pay rock-bottom rates for accommodations in exotic destinations all over the world?

If you’ve ever jotted down a recipe or shared do-it-yourself instructions with a friend, you already understand the basic structure of how-to writing. How-tos inform the reader and can often be submitted to an editor with a simple cover letter.

A how-to is written as a sequence—first you do this, and then you do this. The essential question the writer asks herself when writing a how-to is, “What happens next?” If you are about to embark on a how-to, start at what you consider the beginning, and just keep answering that question over and over again. Before you know it, you will have sketched out a draft of a how-to article.

STEP 1: SELECT YOUR TOPIC.
Choose a topic that interests you enough to focus on it for at least a week or two. If your topic is broad, narrow it. Instead of writing about how to decorate your home, try covering how to decorate your home in country style on a shoestring budget. That’s more specific and, as such, easier to tackle.

Then write a rough, rough draft, including everything you can think of. Stay loose, avoid getting analytical, and enjoy the process of sharing what you know. When you’re done, you’ll have the bare bones of an article that only you could write. Then put it aside for a while.

STEP 2: ADDRESS YOUR AUDIENCE’S NEEDS.
Now, come back to your piece. Switch gears and imagine you’re the reader of this article. Pick three words to describe the audience you want to address (e.g., professionals, single men). As this reader, what questions would you like answered? You might not know the answers yet, but list the questions anyway; you’ll find answers in the next step

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