All the social media channels have one thing in common, they are so unpredictable that you never know which content will go viral during what time. Be it Facebook, Twitter, Linkedin, Instagram etc. As a marketer you need to have this innate sense of knowing which content is best suitable for which platform and also need to know precise time of…[Read more]

This is a very common question asked to me by my clients, it easily crops up in anyone who knows how to use Facebook.
Want more ways to re-target people on Facebook?
Have you heard about Facebook’s latest custom audience features?
Facebook’s newest custom audiences let you target people based on their engagement with your Facebook page.
In thi…[Read more]

This topic is always close to my heart, since I come from a marketing background. A great marketing person is apparently immensely positive personality, he/she does not have a choice and he has to be creative, imaginative and at the same time articulate to convince the prospect.

Hence it becomes imperative for a marketer to learn, imbibe,…[Read more]

After a long time in 2016, I watched a movie Kahani 2. This was purely on the goodwill it had created with its earlier release – Kahani, and of course Vidya Balan. She is the only one real actress who manages to shoulder the responsibility of entire movie.

This time the plot is about a sensitive subject of child abuse, which, as far as I recall n…[Read more]

After a long time in 2016, I watched a movie Kahani 2. This was purely on the goodwill it had created with its earlier release – Kahani, and of course Vidya Balan. She is the only one real actress who manages to shoulder the responsibility of entire movie.

This time the plot is about a sensitive subject of child abuse, which, as far as I recall n…[Read more]

After a long time in 2016, I watched a movie Kahani 2. This was purely on the goodwill it had created with its earlier release – Kahani, and of course Vidya Balan. She is the only one real actress who manages to shoulder the responsibility of entire movie.

This time the plot is about a sensitive subject of child abuse, which, as far as I recall n…[Read more]