Digital Marketing Grou...
Digital Marketing group cover all areas of the digital marketing landscape and include topics such as social media marketing, mobile marketing, search engine marketing, online PR, email marketing, online advertising, measurement and web analytics, best practice digital marketing and marketing in general.
This group is created to have a healthy interaction and knowledge exchanges about best practices, case studies pros & cons followed in various industries.
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Are Marketers Good Bloggers?
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This topic is always close to my heart, since I come from a marketing background. A great marketing person is apparently immensely positive personality, he/she does not have a choice and he has to be creative, imaginative and at the same time articulate to convince the prospect. Hence it becomes imperative for a marketer to learn, imbibe, observe and express in any form, find out ways and means to do it. For years now, having a online (read social) presence has become imperative, whether it’s a small start up or a multi-national corporation. Marketers are trying to adapt into this new change in the marketplace. Corporate blogging raises a lot of questions for marketers such as what should you write about? How often should you write? And how do you write content that helps lead to more sales, leads and conversions? It all boils down to the same “bottom line” and ROI How to adapt fast in the new socially evolving world, click here
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Marketers might not be good bloggers but can strive to be one and learning good blogging and social media skills does provides an edge. |
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