WHAT IS PERSONAL BRANDING?
Personal branding,by definition,is the process by which we market ourselves to others..yea,i can see those smiles.Read on…
WHY YOU HAVE TO SELL YOURSELF?
As a professional,you are a BRAND unto yourself.the target market for the unique value you provide are employers who are always on the lookout for good potential.
it becomes your responsibility to develop and market your personal brand effectively.
SELLING YOURSELF goes a long way in the realm of self-marketing,you are the product that’s up for sale,which means you must successfully apply the traditional marketing model to you: The person,the professional and the brand.
Its also amazing to research and know what the market needs and make plans to meet those needs.
NOTE:Branding Is a Critical component to a customer’s purchasing decision.
BEFORE SELLING YOURSELF:
Ask Yourself:what will you bring to the table that other employees will not?
Then do a personal SWOT Analysis: Know your strength,know what you are good at, and build and emphasis that employers are more apt to hire you base on the experience you are selling rather than your ability to carry out a few specific tasks..Ejomsvision